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What Makes a Product a Design Classic?

Why do we perceive designs as contemporary, even though they were created in a completely different time?

Good design is innovative.

Good design makes a product usable.

Good design is durable.

Good design is consistent.

Good design is unobtrusive.

Good design is as little design as possible.

The cookie jar, the watering pot, the storage jar –- that's good design. And much more.

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